Avocet Teams up with Team GB star and StreetVelodrome

Avocet is delighted to be supporting IBDs by promoting our IBD-only brands to consumers, helping to drive customers through your doors.

Avocet recently teamed up with Street Velodrome and Team GB’s Shanaze Reade to promote brands Viking and DeNovo, inspiring the next generation of cyclists.

StreetVelodrome is a unique pop-up cycle sport event which tours the UK. It appears in town and city centres right across the country as well as at some of the UK’s biggest cycle sport events.

The first event of the Street Velodrome 2017 series kicked off on Saturday 18^th February where Viking and De Novo bikes received great brand exposure along with other Avocet brands including Ryedale our heritage bikes, Riddick our coming soon range of mountain bikes and Lectro our exciting new e-bikes brand.

The event was a great success and saw exposure of the brands across various channels including industry, national & online press and social media.

We are looking forward to being a part of and getting our brands out there at the upcoming events including the Scottish Cycling Show on 10^th – 12^th March and the Manchester Bike Expo on 18^th – 19^th March.